Yonsei School of Business

EDUCATION

Ph.D. in Business Administration (Concentration: Information Systems)
Desautels Faculty of Management, McGill University, Montreal, QC, Canada

Ph.D. in Management Engineering
Korea Advanced Institute of Science and Technology (KAIST), Seoul, Republic of Korea

M.S. in Management Engineering
Korea Advanced Institute of Science and Technology (KAIST), Seoul, Republic of Korea

B.S. in Management Engineering
Korea Advanced Institute of Science and Technology (KAIST), Seoul, Republic of Korea

ACADEMIC AND PROFESSIONAL EXPERIENCE

Associate Professor, Division of Operations, Decisions, and Information
School of Business, Yonsei University, Republic of Korea

Assistant Professor, Division of Operations, Decisions, and Information
School of Business, Yonsei University, Republic of Korea

Assistant Professor, Department of Decision Sciences and Managerial Economics
Business School, The Chinese University of Hong Kong, Hong Kong

TEACHING INTERESTS

Business Analytics
Data Management
Web & Text Analytics
Management Information Systems
Data-driven Decision Making

RESEARCH INTERESTS

Electronic Commerce
Healthcare IS
Digital Piracy
Online Privacy and Security
Fintech

SELECTED PUBLICATION

International Journal Publications

Zhang, Y., Bang, Y., Kim, S.W. "Avoiding imprudent commitments to fast dispatch: The influence of platform-issued quick-seller certificates on post-purchase behavior," International Journal of Electronic Commerce, 24(3), 2024, 358-380, DOI: 10.1080/10864415.2024.2361399

Han, H., Bang, Y. “How does social media’s labeling affect users’ believability and engagement? The moderating role of regulatory focus,” Asia Pacific Journal of Information Systems, 34(1), 2024, 91-113, DOI: 10.14329/apjis.2024.34.1.91

Zhang, Y., Bang, Y., Kim, S.W. "E-market consumer responses to platform promotions: A case of Korean e-marketplace," Asia Pacific Journal of Information Systems, 33(1), 2023, 22-38. DOI: 10.14329/apjis.2023.33.1.22 

Cheng, N., Li, H., Bang, Y. "Pay-for-performance schemes and hospital HIT adoption," Decision Support Systems, 164, 2023, 113868. DOI: 10.1016/j.dss.2022.113868 

Park, Y., Bang, Y., Kwon, J. “Clinical decision support system and hospital readmission reduction: Evidence from U.S. panel data,” Decision Support Systems, 159, 2022, 113816, 1–11. DOI: 10.1016/j.dss.2022.113816 

Liu, Z., Bang, Y. “Emergence of curbside pickup: Consumers' usage intention amid COVID-19 pandemic,” Asia Pacific Journal of Information Systems, 32(1), 2022, 51–69. DOI: 10.14329/apjis.2022.32.1.51 

Kim, D., Park, K., Bang, Y. “The effect of TV drama piracy: An analysis of digital piracy users, Internet buzz, and TV drama viewership,” Information & Management, 59(2), 2022, 103599, 1–29. DOI: 10.1016/j.im.2022.103599 

Cheng, N., Bang, Y. “A comment on the practice of the Arellano-Bond/Blundell-Bond generalized method of moments estimator in IS research,” Communications of the Association for Information Systems, 48, 2021, 423–442. DOI: 10.17705/1CAIS.04838 

Park, Y., Bang, Y., Ahn, J-H. “How does the mobile channel reshape the sales distribution in e-commerce?” Information Systems Research, 31(4), 2020, 1164-1182. DOI: 10.1287/isre.2020.0937 

Bang, Y., Lee, D-J., Han, K., Hwang, M., Ahn, J-H. “Channel capabilities, product characteristics, and impact of mobile channel introduction,” Journal of Management Information Systems, 30(2), 2013, 101-125. DOI: 10.2753/MIS0742-1222300204 

Bang, Y., Lee, D-J., Bae, Y-S., Ahn, J-H. “Improving information security management: An analysis of ID-password usage and a new login vulnerability measure,” International Journal of Information Management, 32(5), 2012, 409-418. DOI: 10.1016/j.ijinfomgt.2012.01.001  

Lee, D-J., Ahn, J-H., Bang, Y. “Managing consumer privacy concerns in personalization: A strategic analysis of privacy protection,” Management Information Systems Quarterly, 35(2), 2011, 423-444. DOI: 10.2307/23044050 

Domestic Journal Publications

Oh, Y.S., Bang, Y. "Exploring the Connection Between Short-Term Financial Consumption Behavior and Insurance Policy Cancellation," Asia Pacific Journal of Business, 15(4), 2024, 219-234, DOI: 10.32599/apjb.15.4.202412.219  

Cho, K., Bang, Y. "Addressing challenges in leveraging health and medical data for research and development," Journal of Information Technology Service, 23(3), 2024, 39-54. DOI: 10.9716/KITS.2024.23.3.039

Jiang, W., Bang, Y. "Why do we make impulse purchases in live-streaming e-commerce?," Asia Pacific Journal of Business, 15(1), 2024, 15-31. DOI: 10.32599/apjb.15.1.202403.15 

Lee, D-J., Bang, Y., Kim, M-S., "A conceptualization of social media fatigue and its dimensions," Asia Pacific Journal of Business, 13(3), 2022, 35-57. DOI: 10.32599/apjb.13.3.202209.35 

Kim, D., Park, K., Bang, Y. “A dynamic analysis of digital piracy, ratings, and online buzz for Korean TV dramas,” Journal of Intelligence and Information Systems, 28(3), 2022, 1–22. DOI: 10.13088/jiis.2022.28.3.001  

Lee, S., Bang, Y. “Effects of comment history disclosure on portal news comments,” Information Systems Review, 23(4), 2021, 149-166. DOI: 10.14329/isr.2021.23.4.149 

Bang, Y. “Theoretical perspectives of IT outcome in IS research,” Information Systems Review, 23(2), 2021, 37-47. DOI: 10.14329/isr.2021.23.2.037  

Ju, J., Kim, D., Ryu, I., Ahn, J-H., Bang, Y. “Hey host, do communicate with guests: Empirical evidence from Airbnb,” Asia-Pacific Journal of Business, 9(3), 2018, 1-9. DOI: 10.32599/apjb.9.3.201809.1  

Bang, Y., Lee, D-J. “The role of application rank in the extended mobile application download,” Asia Pacific Journal of Information Systems, 25(3), 2015, 548-562. DOI: 10.14329/apjis.2015.25.3.548 

Bang, Y., Lee, D-J. “Impact of price discount rate in social commerce on non-social commerce users: The role of distributive justice and negative emotion,” Telecommunications Review, 23(3), 2013, 366-380. 

Bang, Y., Lee, D-J. “Effects of transaction characteristics on distributive justice and purchase intention in the social commerce,” Asia Pacific Journal of Information Systems, 23(2), 2013, 1-20. 

Bang, Y., Lee, D-J., Bae, Y-S. “The role of perceived personalization and understanding in the adoption of personalization service” Korean Management Review, 40(2), 2011, 355-382. 

Lee, D-J., Bang, Y., Bae, Y-S. “Privacy calculus and the role of information transparency in personal information disclosure,” Informatization Policy, 17(2), 2010, 68-85. 

Bang, Y., Lee, D-J., Ahn, J-H. “Exploratory research on privacy issues and concerns in the digital convergence environment,” Information Systems Review, 11(2), 2009, 91-111. 

Ahn, J-H., Bang, Y., Han, S-P. “Measuring consumer preferences using multi-attribute utility theory,” Asia Pacific Journal of Information Systems, 18(3), 2008, 1-20.