Yonsei School of Business

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Faculty
  • Do, Boram
    Associate Professor
  • Division   Management
    Ph.D. Boston College
  • Lab   Business Hall Rm 603
  • Contact   02-2123-2514
  • Email   boram.do@yonsei.ac.kr

EDUCATION

Ph.D. in Management & Organization, Carroll School of Management, Boston College  
M.S. in Organization Studies, Carroll School of Management, Boston College
B.S. in Civil & Environmental Engineering, Korea Advanced Institute of Science and Technology (KAIST)

ACADEMIC AND PROFESSIONAL EXPERIENCE

2022 - present, Associate Professor, School of Business, Yonsei University
2019 – 2022,  Assistant Professor, School of Business, Yonsei University
2017 – 2019,  Assistant Professor, Mike Ilitch School of Business, Wayne State University
2016 – 2017,  Assistant Professor, Odette School of Business, University of Windsor

TEACHING INTERESTS

Organizational Behavior
Positive Organizational Behavior

RESEARCH INTERESTS

Employee Experiences of Organizational Change
Organizational Memory Studies
Affective Experiences at Work
Positive Organizational Scholarship
Qualitative Research Methods

SELECTED PUBLICATION

Papers written in English:
  • Noh, S., Lyle, M.C.B, & Do, B.* In-Press. ‘We Can Win this Fight Together’: Memory and Cross-Occupational Coordination. Journal of Management Studies (FT50 Journal).
  • Sala, G. R., Do, B., Harrison, S., & Bartunek, J. 2026. An integrative conceptual review and theoretical framework of surprise in organizations. Journal of Applied Psychology, 111(1), 18-43 (FT50 Journal).
  • Harrison, S. H., Sala, G. R., Bartunek, J. M., & Do, B. 2026. Surprise at Work: An Integrative Review of Engineering Surprises (Not Just Reacting to Them). Annual Review of Organizational Psychology and Organizational Behavior, 13.1-13.24.
  • Noh, S., Lyle, M.C.B, & Do, B.* (Equal Contributions) 2025. Generation Gap? The Branching Influence of Historical Myths. Organization Science 36(5), 1643-2059. (UTD Journal).
  • Jo, Y., Do, B. & Kim, M. 2025. "Female leaders' journey after childbirth: Exploring the longitudinal relationship between work-family conflict and affective commitment using a mixed-method approach." Journal of Vocational Behavior 161: 104152.
  • Do, B., & Bartunek, J. M. 2025. Remembering the Past for Future Change: How the Memories of COVID-19 Affect the Post-COVID Workplaces. In Imagining the Post-COVID Workplace (pp. 220-234). Routledge (Book Chapter)
  • Um, H., Ko, E., Cho, M., & Do, B. 2024. Does luxury fashion shape consumers’ perception differently in the real world versus the metaverse? A comparative study on wearer evaluation. International Journal of Human–Computer Interaction, 1-16.
  • Lee, J. Y., Nsair, V., & Do, B.* 2024. Perceived calling enablement: Achieving positive work outcomes through unanswered calling. Journal of Happiness Studies, 25:53. 
  • Seo, H. J., Do, B., & Rhee, S. Y. 2024. Effective managers of workplace safety: A topic taxonomy of manager’s safety competency. Safety Science.176:106528.
  • Park, Y., Ko, E. and Do, B.  2023. The perceived value of digital fashion product and purchase intention: the mediating role of the flow experience in metaverse platforms. Asia Pacific Journal of Marketing and Logistics, 35(11), 2645-2665.
  • Do, B.*, & Lyle, M.C.B. 2022. Memory-based change management: Using the past to guide the future. Organizational Psychology Review. 12(3):306-331.
  • Li, Y., Kim, H. J., Do, B., & Choi, J. 2022. The effect of emotion in thumbnails and titles of video clips on pre-roll advertising effectiveness. Journal of Business Research, 151, 232-243.
  • Do, B., Yoon, Y., Kim, H., & Choi, J. 2022. Who Considers Leaving a Job in a Pandemic? Determinants of Online Job Search Behavior in COVID-19. Journal of CEO and Management Studies, 25(4), 1-27.
  • Tekleab, A., Reagan, P., Do, B.*., Levi, A., & Lichtman C. 2021. Translating corporate social responsibility into action: A social learning perspective. Journal of Business Ethics. 171(4): 741–756 (FT50 Journal).
  • Do, B.*, Lyle, M.C.B, & Walsh, I. 2019. Driving down memory lane: The influence of memories in a community following organizational demise. Organization Studies. 40(9): 1307-1329 (FT50 Journal).
  • Oreg, S., Bartunek, J., Lee, G., & Do, B. 2018. An affect-based model of recipients’ responses to organizational change events. Academy of Management Review. 43(1): 65-86 (UTD 24 Journal).
  • Caprar, D., Do, B., Rynes, S., & Bartunek, J. 2016. It’s personal: An exploration of students’ (non) acceptance of management research. Academy of Management Learning and Education. 15(2):207-231.
  • Balogun, J., Bartunek, J., & Do, B., 2015. Senior managers’ sensemaking and responses to strategic change. Organization Science. 26(4): 960-979 (UTD 24 Journal).
  • Bartunek, J., Balogun, J., & Do, B., 2011. Considering planned change anew: Stretching large group interventions strategically, emotionally, and meaningfully. Academy of Management Annals. 5(1): 1-52.
  • Bartunek, J. & Do, B., 2011. The sacralization of Christmas commerce. Organization. 18(6): 795-806.

Papers written in Korean:

  • 서현정, & 도보람*. 2024. 건설업 근로자의 안전행동과 심리적 안전풍토의 영향-직무 스트레스원과 물리적 위험요인의 다중가산조절효과를 중심으로. 안전문화연구, 63-78.
  • 조예슬, 조종완, 도보람* 2024. 리더의 감사 표현과 구성원의 업무 열의: 리더 조절 초점 성향의 조절 역할. 기업경영연구. 31(2). P.243-270 
  • 서현정, 도보람*  2023. 업무상 재해의 심리적 극복에 대한 이론적 모형: 반응행동(EVLN) 모형의 적용을 중심으로. 기업경영연구. 30(3):109-137.
  • 안세진, 도보람*. 2023. 피평가자의 집단주의 성향과 호감 평가의 관계에 미치는 세대의 조절효과: 고정관념의 기대 위반이론을 중심으로. 인사조직연구, 31(2): 1-27.
  • 김태년, 윤여림, 최정혜, 도보람*. 2022. 직장 내 스트레스원과 긍정 정서에 대한 모바일 앱 사용의 조절 효과 연구. 한국콘텐츠학회지. 22(1): 36-59.
  • 이예령, 도보람, 장수령, 최정혜. 2022. 동영상 플랫폼 상의 식품 광고 타겟팅의 효과: PC와 모바일 비교를 중심으로. 유통연구, 27(1): 59-79
  • 도보람, 윤여림, 김태년, 최정혜. 2021. 코로나19 상황에서 직무만족도와 모바일 생산활동: 결정요인 연구. 지식경영연구, 22(1): 36-59.
  • 이승윤, 유성재, 박성주, 도보람*. 2012. R&D 인력의 전문적 정체성과 직무 만족도: 과업 전문화와 과업기대 부응치의 조절효과를 중심으로. 기업경영연구, 19(6): 1-22.

* indicates a corresponding author

PROFESSIONAL ACTIVITIES AND AWARDS

2020  2021 2024 Teaching Award, Yonsei School of Business
2021 2022 Teaching Award, Yonsei University, Office of Academic Affairs

2023 Managerial Practice Award, Academy of Management Review (with Shaul Oreg, Jean Bartunek, and Gayoung Lee)
2022 Best Paper Award Finalist, Managerial & Organizational Cognition Division, Academy of Management Meeting, Seattle (with Stephanie Creary)
2019  Best Reviewer Award, Journal of Managerial Psychology
2015  Best Reviewer Award, Organizational Behavior Division (Academy of Management Meeting)
2013  Best Korean Student Paper Award ($1,000, Samsung Economic Research Institute)
2013  Dissertation Award ($10,000, Greater Good Science Center at the University of California)
2013  Donald J. White Teaching Excellence Award (Boston College)
2010  Best Paper Award with Julia Balogun & Jean Bartunek (Organization Development and Change Division, Academy of Management Meeting)

Etc

2023-                 Editorial Review Board Member, Journal of Organizational Behavior
2020-                 Editorial Review Board Member, Journal of Applied Behavioral Science

List

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