Yonsei School of Business

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Faculty
  • Lee, Dong Jin Professor
  • Major   Marketing
    Ph.D. Virginia Tech
  • Lab   Business Hall #603
  • Contact   02-2123-5471
  • Email   djlee81@yonsei.ac.kr

EDUCATION

Ph.D. Virginia Tech
MIBS University of South Carolina
MBA Yonsei University
B.B.A. Yonsei University

ACADEMIC AND PROFESSIONAL EXPERIENCE

Professor, School of Business, Yonsei University (2003-present)
State University of New York, Binghamton/ University of Western Australia: 1996-2003

TEACHING INTERESTS

Relationship Marketing
Service Marketing
Consumer Behavior

RESEARCH INTERESTS

Relationship Marketing,
Consumer Behavior (Self-concept, consumer well being)

SELECTED PUBLICATION

Recent Publications
2015. Journal of Business Research, 68, 60-68.
2014. Journal of Business Research, 67, 1257-1266.
Published in JM, JAMS, JA, IJRM, and among others.

PROFESSIONAL ACTIVITIES AND AWARDS

Outstanding Teaching Award, Yonsei University. 2010, 2011
Outstanding Research Award, Yonsei University. 2007
Outstanding Teaching Award, School of Business, Yonsei University. 2004,2007
The W. Bradford Wiley Memorial Research Award. 2001
Vice President, International Society for Quality of Life Studies. 2008
Director of Academic Affairs, Academy of Marketing Science. 2001-2003
Advisor Professor for Shinhan Bank and Kyobo Life. 2008-2015

List

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